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Exploring Vietnamese Culinary Trends : A journey to Vietnam

 In March, I will be traveling to Vietnam for two weeks with Peace Trees Vietnam, a NGO (non-governmental organization).  Beyond supporting Peace Tree’s humanitarian efforts, I am looking forward to exploring the culinary world of Vietnam with all flavors and format that are growing in popularity globally.  From Pho to fish sauce, and Saigon Cinnamon to Bird’s Eye Chili, the influence of this area of the world is showing up in dishes everywhere.

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The “Why” Matters more than the What: Simon Sinek speaks about the Power of Why?

Last week I saw Simon Sinek speak at a conference about “The Power of Why?” in your brand and brand strategy.

Very inspiring way to think about your brand and how you want to grow your equity with consumers.  Do they “love” you?  Forgive you?  Stop at nothing to get you?  Why is that?  Is it because you have a superior list of features and benefits, or because you have connected with them on a personal level in a way that elicits and emotional response.

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Make an impact : Presentation guide for New Ideas

Sometimes there are good ideas that often never get off the ground.  Part of the reason for their pre-mature failure is because of the way they are presented to audiences.

Innovators and business managers often over look the power that a presentation has on an idea.  How many times have you seen a successful idea launch that someone else has already tried but it went no where.  Frustrating huh?  Having the right, or wrong, presentation of an idea can really make or break the big  break-out opportunity for others.

So when you think about great presenters, who comes to mind?  Steve Jobs is one that I often mentally reach for when I think about this.  Remember how he introduced the iPhone?  I still get goosebumps when I think about the urge I felt to run out and instantly buy one.  Talk about your successful product launches!

So what make a successful presentation?  How can you prepare to bring your audiences along your inspiration pathway?  As if the business Gods were listening, I happened upon the following..

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